Thinking outside the browse and search box: Big data as a complement to navigation design

Concepts and theories are tested through technology developments. Will show technology independent they are.
“This article will examine the opportunities for data-driven navigation design without the dependency on physical device sensors or cookies, and without building out the intricacies of an elaborate recommendation engine. Leveraging even traditional analytics and usage metrics alone can go a long way in differentiating the content locating experience on conventional websites.”
Dan Owens a.k.a. /thedanowens | @HelloDanOwens ~ UXPA magazine ★ …read more

Source: InfoDesign